The very best form of self-promotion is celebration. To celebrate is to share the joy of what you do (and critically also celebrate what others do) and invite folks to participate in the party. To show off is a weakness of character — an act that demands acknowledgement and accolade before the actor can feel the tragic joy of thinking themselves affirmed. To celebrate is to share joy. To show-off is to yearn for it.

Jon Tan  ()

Consider what the majority of designers do to promote themselves in this brave new maker-creative culture. People like my friend, Elliot Jay Stocks: making his own magazine, making music, distributing WordPress themes, and writing about his experiences. Yes, it is important for him that he has an audience, and yes, he wants us to buy his stuff, but no, he won’t try to impress or trick us into liking him. It’s our choice.

Jon Tan  ()